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Marketing Subsidiaries

Overview Fast Fashion / Speed to Market Pamplemousse
Sales History The Team Head Office in Hong Kong

 Zamira Fashions Ltd., Overview
Zamira Fashion Limited is a modern, product and fashion-led supplier focusing on fashion retailers and clothing chains in Europe with its main production base in China, India and Bangladesh
Zamira was established in 2007 in Hong Kong targeting the high street and medium to better end fashion retailers. Zamira’s core strength is Ladies fashion knitwear, Ladies fashion jersey and Ladies casual and smart woven
With the recent integration of the UK fashion jersey wear company Pamplemousse Limited, Zamira now has it’s own London based UK sales and marketing office
Commitment, reliability and quality, traits inherited from its Swiss management, combined with our highly experienced Hong Kong and London based design team make Zamira a first choice supplier
Zamira is built around a strong design and sampling capability as well as that all-important personal touch
Our Offices:
 
Zamira Fashion Limited
10/F, Park Fook Industrial Building
615-617 Tai Nan West Street
Cheung Sha Wan, Kowloon
Hong Kong
Tel +852 3588 1818
Fax +852 3588 1801
Zamira Fashions (Limited) Limited
142 – 144 New Cavendish Street
London W1W 6YF
United Kingdom
Tel +44 (0) 207 255 6930
Fax +44 (0) 207 255 6931
 

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Fast Fashion / Speed To Market
Zamira is geared to work with fashion retailers offering quick sampling and short production lead-times
Operating our own and exclusive sample rooms in Portugal (Jersey), Dehli (Jersey and woven tops) and Hangzhou (casual woven) we are able to offer a superb sample turnaround and new products almost every week
Out of China and India we operate with an average production lead-time of 8 to max. 10 weeks*, incl. fitting/approval (*i.e. with UK high street brands)
Jersey Quick Fashion into UK
We have built up a competitive fast fashion concept for fashion basics working on a 8 weeks lead-time out of India and China into customer UK warehouse
 
Concentrate on a number of core fabrics
Close cooperation with our partner factory (capacity booking)
7 weeks production lead-time
All shipments by air (flat packed) / Re-processing in UK at Pacific Logistic

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Pamplemousse
Pamplemousse was born in 1985 from a wish of Melanie Davis to create fabulous “jersey dressing” with an attention to detail, design and quality
Pamplemousse swept the high street and became a really well-known name for quickly selling fashion jersey. It was the first label that Top Shop devoted a whole department to
Believing that it is best to specialize in one area Pamplemousse is highly focused on “pure jersey”; although different divisions: smart, casual outsize, maternity and petites. The signature handwriting is “feminine” with allover as well as “multi media” placement prints always featuring strongly
Core products are tops, dresses and skirts
Current customers are Marks&Spencer/Per Una, Miss Selfridges, Warehouse, Wallis, Evans, Ann Harvey, L.K. Bennet, Promod as well as George, Tesco and Sainsburys

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Sales History
Zamira has a step development with approx. USD 8m sales in its first financial year and will be hitting USD 25m in its second year
Suiting our fast fashion concept, majority of our production is out of China as well as India for jersey. We have also a strong set-up in Bangladesh where we produce our basic programs with longer lead-times
Our core accounts are in UK, Germany and France

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The Team
Thomas Müller, Managing Director, Swiss, aged 38
Over 18 years of international working experience in the garment & fashion industry in procurement, manufacturing as well as trading
Before setting up Zamira Fashion worked for 2 years as General Manager for Royal Spirit Group, Hong Kong; a USD 250 Mio apparel trading company
August 02 – September 05 Head of Product & Design for President Fashion, Switzerland; a premium supplier for ladies fashion to major European mail-order houses operating its own large factories in Sri Lanka
Before that working for almost 16 years for METRO Group; one of the largest and most international retailing companies world-wide. 3 ½ year traineeship in Switzerland and Italy followed by management positions in various group affiliated companies in Dubai/United Arab Emirates (1 year); Thessaloniki/Greece (4 years), Tokyo/Japan (2 years), Hong Kong (3 years) and Switzerland (2 years)

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Head Office in Hong Kong

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